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Riva has renewed its sponsorship of Scuderia Ferrari for this year’s Formula One World Championship, which starts with the Bahrain Grand Prix (March 18-20) and concludes in the UAE with the Abu Dhabi Grand Prix (November 18-20). The Riva logo will appear on the Ferrari F1-75 and the helmets of Ferrari drivers Charles Leclerc and Carlos Sainz Jr throughout the season.
Alberto Galassi, CEO of Ferretti Group, said: “Riva and Ferrari have a lot in common, from their legendary history and planetary success to leadership responsibility in their respective industries. You don’t say ‘I have a boat, I have a car’ but ‘I have a Riva, I have a Ferrari’.”
“Formula 1 also combines competitive spirit, innovative research and peerless appeal, the same world navigated by our boats and owners. It therefore gives us immense pleasure to associate our brand with the names of Charles Leclerc and Carlos Sainz Jr, two highly talented drivers who are perfectly aligned with our values.”
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